Top athletes are spoiled with access to performance nutrition, yet for years high-performance programs have had to make do with products that don't meet their needs - formulas for mass consumption rather than with elite results in mind.

In my opinion, micronutrients are lacking in the sports nutrition market, which for too long has focused primarily on macronutrients - carbohydrates, fats and proteins.

While these play an important role in performance, I don't think the nutrition puzzle is that simple. In reality, the road to longevity and performance is much more complex, and micronutrients are arguably the heavyweights in an optimally functioning body.

"Micronutrition is a performance tool and has long been overlooked, from ingredient selection to formulation strength to batch testing.

Certification for micronutrition is rare because of the complexity of formulas and the testing process, but we are really proud to have made this possible through Informed Sport for the many athletes and teams who now choose PILLAR."